Director of Marketing for The Joyce Theater
Company:
The Joyce Theater
JOB DESCRIPTION: Reporting to the Executive Director, this position oversees the planning, execution and analysis of marketing for The Joyce Theater.
Specific responsibilities include:
Create, conceptualize and implement marketing plans and strategies across digital, social media, print, and collateral platforms.
Develop revenue projections and oversee departmental budget.
Manage ticket inventory through demand-based pricing strategies.
Oversee outreach initiatives for developing new audiences.
Oversee activities of external public relations agency to maximize Theater’s program and institutional presence
Coordinate efforts with external advertising agency to establish creative direction for marketing campaigns across varied platforms.
Develop all written messaging for online and print advertising.
Manage marketing relationships with external vendors.
Advise subsidized rental companies on marketing campaigns and strategies to maximize ticket revenue.
Edit and proofread Theater’s program book.
Manage staff of three full-time employees.
REQUIRED QUALIFICATIONS:
Minimum 7–10 years experience in marketing, advertising or similar field, preferably within the arts and entertainment industry.
Strong understanding of technology in marketing services, including communications, ticketing, and the internet.
Experience with advertising campaign execution.
Ability to work effectively under pressure of deadlines.
Strong organizational skills, with proven ability to manage budgets and expenses.
Excellent verbal and written communication skills.
Bachelor’s degree or equivalent combination of education and experience.
EOE/AA
Please email cover letter and resume to: lshelton@joyce.org
No phone calls.
